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I spoke with Ismail Amla, EVP of Professional Services at NCR, about the major changes in how retail data is handled; he also explained key trends in data brokerages.
Among the topics we covered:
- What trends are driving the data market now, in terms of retail and customer data? Are companies fully aware of how they’re handling customer data?
- What most needs to change about how customer data is handled? How can customers get better control?
- What role can data brokerages play? How does NCR factor into this?
- The future of how retail data is handled? What do you see in the years ahead?
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